Established in 2004 we are Santa Cruz County’s only woman-owned bicycle shop. The shop grew from an idea ten years ago. We entered the competitive and saturated market of established bike shops in town because we wanted to offer folks something different. Inspired by the small shop in Italy we fell in love with -- a place you went not only to get things you needed but also to hang out, trade stories, and see what other people were doing -- we sought to recreate that experience. We pride ourselves on offering technical excellence and unique items and brands, infusing the shop with energy that comes from genuine love of the bike. Owned by Joanne Thompson, Bike Station Santa Cruz caters to cyclists of all levels and disciplines. The shop is the reflection of Joanne’s passion for all things cycling and her commitment to the community and women’s cycling. Joanne has been riding and racing bicycles since 1984. She has won races in all disciplines, road, team triathlon, time trial and mountain bike. She also won the state championship road race in 2010. The shop is supported by an amazing staff; Sarah Hansing, Jeff Hoover, Johnny Mullane, Domenique Montoya, Eli Young and Hank the flat coated retriever. Cycling can seem complicated and a bike shop can be an intimidating place. Our aim is to make you comfortable, on your bike and in our shop. No question is too silly, and we are here to help. Whether you are thinking about a new bike or your bike is in need of some TLC or you just want to check out the latest cycling gear, stop by and say hello!

More Business Info

A bike shop like no other!

Hours
Regular Hours
Mon - Fri:
Sat:
SunClosed
Services/Products
ebikes, electric bikes, road bikes, mountain bikes, bicycle repair, bicycle service, clothing, cycling shoes, bicycle fitting, custom bicycle builds, campagnolo pro shop, shimano service center, fox service center, suspension overhaul, bicycle tune-up, flat tire repair, gravel bikes, wheels, bicycle tires, mtb
Brands
Bianchi, Easy Motion Electric, Giant, Kalkoff Electric, LIV, Pinarello, Wilier Triestina
Payment method
visa, discover, debit, check, financing available, mastercard, amex, cash, all major credit cards
Location
In the Brown Ranch Marketplace in Capitola. Near Trader Joe's and Jamba Juice!
Accreditation

Certified Campagnolo Pro Shop

Certified Bike Fit Technicians

Bosch ebike certified

AKA

Bike Station

Social Links
Categories
Sportswear, Bicycle Racks & Security Systems, Bicycle Repair, Bicycle Shops, Clothing Stores, Sporting Goods