West Michigan Tourist Association

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West Michigan Tourist Association ( WMTA ) has marketed West Michigan and its member destinations to millions of pleasure and business travelers since 1917. With a current membership of nearly 700 tourism operators, WMTA promotes the best in the region from Northwest Indiana to the Straits of Mackinac the entire west half of the Lower Peninsula plus. Nobody Knows West Michigan Like We Do! Read about the founding father of WMTA Hugh J. Gray in this article: WMTA History Collectively, West Michigan is more diverse than Disney. It's bigger. It's better because it's the real McCoy. With our living sand dunes, we're the spirit of the desert but with hundreds of square miles of fresh water at the end of the trail. With our vast forests, we're a wilderness offering unparalleled fishing and hunting and thousands of miles of hiking, biking, equestrian, snowshoeing, Nordic and snowmobile trails wide open for adventure.