Downtown Lincoln Association

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About It Founded in 1967, Downtown Lincoln Association was originally established as a merchants' association by downtown retailers who recognized the need for an organization to serve downtown's unique needs. DLA has since evolved to a multi-faceted organization supporting a wide range of programs and activities including maintenance, economic development and advocacy. DLA is also the umbrella Updowntowners, Inc, downtown's events production arm and the Downtown Neighborhood Association. The association works closely with the Lincoln Haymarket Development Corporation to support Haymarket revitalization and attractions. Mission Statement: Downtown Lincoln Association provides services and champions initiatives for maintaining and enhancing our vibrant downtown. Terry manages the organization, supervises staff, implements annual program of work, facilitates public private redevelopment projects, serves as the primary liaison to the DLA board, property owners, City of Lincoln, UNL, state government and subsidiary DLA organizations. Terry has more than 25 years of experience in the field of community development. He worked as a housing specialist for the City's Urban Development Department before becoming Executive Director of NeighborWorks Lincoln in 1991. Through my prior work I have been able to celebrate our community's successes in making homeownership possible for more residents, and in revitalizing Lincoln's older neighborhoods, Uland said. This position introduces a host of new challenges while continuing to let me contribute to the growth of this great city. Todd is responsible for the development, implementation and oversight of investor/ consumer marketing plans for downtown Lincoln. Todd also serves as the primary liaison to over 850 downtown businesses and associations. Duties include market research, advertising, public relations, retail recruitment and visitor promotions. Todd is a Lincoln native and UNL graduate with degrees in Advertising and Political Science. Todd is a current member of the International Downtown Association. George has a Bachelor of Science Degree in Agriculture/Agronomy at the University of Nebraska-Lincoln. He is a long time certified Nebraska arborist and member of the Nebraska Nursery and Landscape Association ( NNLA ) Cathy manages all DLA finances, including Management & Maintenance BIDs, Updowntowners, and the DLA Parent Board. She also manages finances for the Lincoln Haymarket Development Corporation. Cathy oversees DLA's annual audit and works closely with the City on budget monitoring record-keeping and reporting. Pam Farrens, Office Manager Pam serves as the primary support staff for the DLA management and maintenance programs as well as the coordinator of daily business activities of the DLA office. She also serves as recording secretary for the Board of Directors and board committees, and provides staff support to the Updowntowners. She also coordinates the weekly events calendar. Brooke serves as an assistant for downtown marketing and economic development. This involves the coordination of marketing materials including The Downtown Connection newsletter, advertisements, and visitor brochures. Brooke is also closely involved with the management of all databases and website material. Brooke is currently enrolled at the University of Nebraska-Lincoln ; working on an Advertising major and Marketing and English minors. Downtown Lincoln Association 206 South 13th Street, NE 68508 Lincoln Suite 101 Phone: 402 ) 434-6900 Fax: 402 ) 434-6907 info downtownlincoln.org