Liquid Ice

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Liquid Ice, Inc is a family-owned business founded in 1998 and located in Marlboro, MA. Liquid Ice provides maintenance services foodservice equipment including fountain dispensers, frozen beverage dispensers, beer systems and icemakers. The company also distributes a full line of frozen beverage syrups, cups, lids, straws, and frozen beverage dispensing equipment to foodservice and retail locations. Best selling products include frozen carbonated beverage mixes such as BLUE RASPBERRY FROST, and WILD CHERRY ICE. Liquid Ice serves approximately 700 locations in MA, NH, RI, CT, ME, VT, and Upstate NY. 1998: Liquid Ice was founded in by former Coca-Cola executive, Al Del Re. He started the business by purchasing a new FCB machine and installing it at a customer location in Faneuil Hall in Boston, MA. The customer agreed to take the machine for free, but be required to purchase FCB syrup, cups, lids, and straws from Liquid Ice. Jodi Del Re, a marketing professional, and Al's wife, volunteered to do the bookkeeping. The couple cleared out the family garage to store parts and supplies. They bought a $1, 500 Jeep Cherokee SUV at a used car lot so they could make deliveries on nights and weekends. 1999: By the end of its first year, Liquid Ice recruited a total of 9 customers, selling Frozen Coca-Cola Classic, and Frozen Minute Maid Cherry. 2001: Liquid Ice adds Blue Raspberry Frost to its flavor line-up. Soon, Blue Raspberry Frost becomes the company's best seller.