Ideas with Insight. Imagination. Innovation. BrandTraits can help you discover the unique and compelling assets of your company or its brands.  Brand affections, and the deeper buying motives they evoke in customers, can and should be understood. Because customers buy brands...not products. BrandTraits will give your brand an advantage by differentiating it from your competition, and creating a relevant connection with your prospects.

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Paul Wilson Mobile: 269-207-1783

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Focus group moderation Brand Strategy and Message Development Idea Generation Ethnographic Research Agency Search Consulting Depth Interviews Communications Planning Quantitative ResearchCopywriting
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Market Research & Analysis, Advertising Specialties, Marketing Consultants