Zig Zibit

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The concept of Zig Zibit was based on being better than what was out there. It always seemed that the exhibit house felt they were above the reality of what was going on. After all, isnt it more about the exhibitor, and not the exhibit or the exhibit company? This is supposed to be fun, but with all that goes into the exhibit, from the design, to show floor antics of dealing with the unions and the rules, something was being lost in the relationship between the client and exhibit house.