Catalina Health Resource serves more than 125 million patients with over 1 billion messages annually. It is one of the largest personalized health media networks in the world. The company serves several pharmaceutical marketers and consumer goods manufacturing and heath care companies. Catalina Health Resource offers products under the PatientLink, Checkout Rx, RxConx and PharmAware brands. The company s Pharmacy Line provides direct-to-patient voice communication solutions. It also operates a network of nearly 17,000 pharmacies. Catalina Health Resource is a part of Catalina Marketing, which serves brand manufacturers, retailers and health care providers. The parent company offers a range of behavior-based marketing solutions.
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