UpStream Software415-392-3555
CLOSED NOW - Opens at 9:00am
CLOSED NOW - Opens at 9:00am
234 Front St, San Francisco, CA 94111
Plan, measure, and optimize your marketing spending with accuracy and flexibility across multiple demand generation and revenue channels.
More Business Info
- Hours
- Regular Hours
Mon - Fri: - Extra Phones
TollFree: 877-540-8910
- Services/Products
- PLAN - Plan, measure, and optimize marketing campaigns across all marketing channels using the only database designed specifically to capture and facilitate this type of work. OPTIMIZE - Identify the most profitable channels for every customer and the most profitable customers for every channel simultaneously. Create the ideal customer contact strategy and determine funding for each channel. TARGET - Target the right customers at the right time with the right message. Generate event-triggered email and direct mail lists. Identify the value of retargeting specific individuals in a network ad buy or Real-Time Bidding (RTB) Exchange. ATTRIBUTE - Use UpStream's patent-pending methodology to understand what the spend in each marketing channel contributes to sales. The methodology uses customer-level data from all marketing channels: search (branded, non-branded, natural), display ads, affiliate, catalog/mailers, TV, and email to analyze what drove both online and offline orders. This effort allows marketers to see the incremental impact of a single marketing treatment when multiple treatments are applied.
- Neighborhoods
- Financial District, Northeast San Francisco
- Other Link
- Categories
- Marketing Programs & Services, Computer Software & Services, Computer Software Publishers & Developers, Marketing Consultants