UpStream Software
415-392-3555

Open hoursCLOSED NOW - Opens at 9:00am

234 Front St, San Francisco, CA 94111

Plan, measure, and optimize your marketing spending with accuracy and flexibility across multiple demand generation and revenue channels.

More Business Info

Hours
Regular Hours
Mon - Fri:
Extra Phones

TollFree: 877-540-8910

Services/Products
PLAN - Plan, measure, and optimize marketing campaigns across all marketing channels using the only database designed specifically to capture and facilitate this type of work. OPTIMIZE - Identify the most profitable channels for every customer and the most profitable customers for every channel simultaneously. Create the ideal customer contact strategy and determine funding for each channel. TARGET - Target the right customers at the right time with the right message. Generate event-triggered email and direct mail lists. Identify the value of retargeting specific individuals in a network ad buy or Real-Time Bidding (RTB) Exchange. ATTRIBUTE - Use UpStream's patent-pending methodology to understand what the spend in each marketing channel contributes to sales. The methodology uses customer-level data from all marketing channels: search (branded, non-branded, natural), display ads, affiliate, catalog/mailers, TV, and email to analyze what drove both online and offline orders. This effort allows marketers to see the incremental impact of a single marketing treatment when multiple treatments are applied.
Neighborhoods
Financial District, Northeast San Francisco
Categories
Marketing Programs & Services, Computer Software & Services, Computer Software Publishers & Developers, Marketing Consultants