Apex Dental

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We scheduled a free consultation for my son. They advertise that a consultation for a frenectomy is free. However, after bringing my son in for the consultation, they billed my insurance for $76. After over three weeks and five failed attempts at getting to speak with someone about my concern, they told me that because the dentist 'looked' at my son's mouth, that it was now considered an 'exam' instead of a 'consultation' and as such had to be charged. For clarity, we scheduled only for a free consultation, not an exam, and when the dentist did actually 'look' at my son's mouth, it was literally for less than five seconds that he briefly glanced at it while my wife held my son's mouth open. The rest of the five minute consultation, or 'exam' as they considered it, was spent talking about whether a frenectomy was needed or not. This kind of practice and advertising is very deceptive. I've filed a compliant with the BBB and opened up an investigation with my insurance provider.