Guild Group

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Guild Group, founded in 1980, is a privately held marketing and communications company. It has more than 75 employees, and has three branches, including White Plains, N.Y., Woodland Hills, Calif., and Atlanta. The company serves a variety of businesses, such as Internet companies, packaged goods and retail, business-to-business and financial, and entertainment and communication companies. Guild Group s clients include Colgate Palmolive, Gevalia, Kendall Jackson, Kraft, Maxwell House, ADP, American Express, Dotcom Distribution, Dun & Bradstreet, Feld Entertainment, HBO and LifeMinders.com. The company offers various services, including promotion, creative, multicultural and trade marketing, Internet marketing, and partnership and on-site field marketing. Additionally, it offers services, such as e-commerce strategy, go-to-market planning, lead generation, customer acquisition and retention, life cycle management, loyalty program, and new channel development.